Position Overview & Specifications
EMAIL & SMS MARKETING EXECUTIVE
Salary: £24,550 - £28,000 per annum
Department: Marketing, Fundraising & Engagement
Location: Stratford, London. Office-based with high flexibility (1-2 days per week in the office).
Employment type: Permanent
Working hours: Full time 35 hours per week
Closing date: Sunday 5 March 23:55
This vacancy may close earlier if a high volume of applications are received or once a suitable candidate is found
At Cancer Research UK, we exist to beat cancer.
We are professionals with purpose, beating cancer every day. But we need to go much further and much faster. That’s why we we’re looking for someone talented, someone who shares our vision, someone like you.
We are looking for someone with an enthusiasm for all things email marketing to join Cancer Research UK as the Email & SMS Marketing Executive. This is an exciting role that supports marketing teams from across the charity with journey planning, email optimisation and delivery. This role also supports with post campaign reporting and analysis to gather learnings to improve future campaigns.
A key part of the role is sending emails and SMS through Adobe Campaign Manager. You will have the opportunity to learn from the Senior Executives in the team on email and SMS best practice, and optimisation. Key Responsibilities:
A key part of the role is sending emails and SMS through Adobe Campaign Manager. You will have the opportunity to learn from the Senior Executives in the team on email and SMS best practice, and optimisation. Key Responsibilities:
- Build and send email and SMS campaigns through Adobe Campaign
- Manage the teams shared mailbox, ensuring that all emails are responded to promptly
- Work with marketing teams to plan and deliver email and SMS marketing campaign plans on time
- Support the Email & SMS Marketing Senior Executives with larger email optimisation and delivery projects
- Work collaboratively with other Digital Marketing teams, such as Website and content teams to ensure the whole supporter journey is optimised
- Gather learnings of digital marketing trends or changes and work to implement these at Cancer Research UK
- Support on reporting and post-campaign analysis, sharing recommendations on how to improve future campaign
- Have an interest and enthusiasm to continue learning about email and SMS marketing
- Able to use Microsoft Office packages including Excel, Word and PowerPoint
- Ability to prioritise, manage conflicting deadlines, work well under pressure, and manage multiple tasks deadlines
- Attention to detail
- The ability to build strong working relationships and collaborate effectively
- Experience of sending emails through an Email Marketing Platform
- Understanding of audience segmentation, personalization and UX principles and experience of interpreting results
- Experience of writing email content